Category Archives: BRAND FOCUS
Guaranty Trust Bank plc has released its unaudited financial results for the quarter ended March 31, 2017 to the Nigerian and London Stock Exchanges. A review of the results shows positive performance across all financial indices, reaffirming the Bank’s position as one of the most profitable and well managed financial institutions in Nigeria. Gross earnings for the period grew by 39% to ₦104.66billion from ₦75.39billion reported in March 2016; driven primarily by growth in interest income.
Stanbic IBTC Insurance Brokers Limited, member of Stanbic IBTC Holdings PLC, has announced its plans to deploy trust-building measures that would plug major gaps in the insurance value chain in Nigeria.With the ultimate aim of enhancing insurance penetration in the country, the company said given the low level of trust in the industry, strategic steps are required to restore public confidence and put the sector on a stronger footing.
Food lovers from across the world can once again look forward to an unparalleled culinary experience as the 2nd edition of the GTBank Food & Drink Fair is set to hold during the Worker’s Day holiday on Sunday the 30th of April and Monday the 1st of May, 2017. The 2-day event will treat attendees to enthralling gastronomic tours across a wide variety of exciting cuisines and delicacies while offering small businesses in the Nigerian Food Industry a free and vibrant platform to connect with a wider segment of their target markets as well as experts in their business fields.
CHI Limited, Nigeria’s market leader in fruit juices and diary, producer of the only 100% fruit juice brand on the local shelf, has unveiled its new marketing communication campaign tagged ‘#BreakfastWithChivita100%. This is part of efforts to reinforce its flagship’s brand proposition and drive awareness initiatives for a complete healthy breakfast. For a brand that has consistently churned out a variety of exciting campaigns, the new #breakfastwithChivita100% television advertisement is a step higher in terms of messaging, production quality and unique delivery style.
Nigeria’s Most Valuable Bank Brand, First Bank of Nigeria Limited, is joining the rest of the world in celebrating the 2017 Global Money Week to engage children and youths on the rudiments of financial literacy. The Bank has embedded in its Corporate Sustainability and Responsibility initiatives the FutureFirst programme to empower secondary school students between 13 to 17 years with the knowledge of financial literacy and entrepreneurship. The 2017 Global Money Week themed ‘Learn. Earn. Save’ is scheduled to take place from the March 27– April 2, 2017.